Hermès launched H24 in 2021 as a deliberate departure from the house’s usual restrained, classical style, built by perfumer Christine Nagel around a fresh, faintly synthetic “flowing” accord meant to represent modern city life rather than a garden or a memory. It’s a genuinely futuristic-smelling fragrance, green and technical in a way almost nothing else in mainstream perfumery attempts, which has made it a favourite among younger, more adventurous fragrance buyers. That distinctiveness comes at Hermès pricing, a 100ml bottle runs close to £100 in the UK. Here are two confirmed matches.
The Fresh, Green Structure Behind H24
H24 opens on clary sage absolute and a grass accord, a sharp, green freshness that feels closer to crushed leaves than typical citrus or aquatic openings. The composition is built more around a continuous “flow” than distinct top-heart-base stages, with ambrette seeds and vetiver running through the middle and a synthetic musk called Ambrofix anchoring the base, giving H24 its slightly clean, almost mineral finish. It’s a fragrance that smells deliberately unnatural in places, which is precisely the point of its design.
The Confirmed Match: Verset Due Mondi
Verset Due Mondi is marketed directly as an alternative to H24 and captures the green, slightly mineral freshness reasonably well, with the same continuous, non-traditional structure rather than a clear top-to-base progression. At under £7 for a full bottle against roughly £100 for the Hermès original, it’s an easy way to test whether this unusual fragrance style actually suits you before spending Hermès money on it.
A Second Option: Verset Glass
Verset Glass is a second Verset match for H24, and it leans slightly cooler and more mineral than Due Mondi, with the vetiver sitting a little further forward. Also priced under £7, it’s worth comparing directly against Due Mondi since the two take genuinely different approaches to the same source material, one runs greener, the other runs cleaner and more austere.
Where It Sits Against Other Modern, Technical Scents
H24 is greener and more unconventional than Bleu de Chanel, and considerably less sweet than most mainstream men’s fragrances currently on the market. If you’re drawn to fragrances that avoid the standard citrus-woody template entirely, our citrus fragrances guide and woody fragrances guide both offer useful contrast for understanding what makes H24 unusual by comparison.
Frequently Asked Questions
Is H24 a unisex fragrance?
It’s marketed to men but the green, technical profile doesn’t lean particularly masculine or feminine, and it’s increasingly worn by anyone drawn to modern, unconventional fragrance styles regardless of how it’s marketed.
Why does H24 smell slightly synthetic?
That’s intentional. Hermès built the fragrance around modern, technical materials specifically to avoid smelling like a traditional botanical composition, which is part of what makes it stand out from more conventional designer scents.
Which Verset option should I try first?
Start with Due Mondi if you want the more balanced, greener version, or Glass if you prefer a cooler, more austere finish. Both are cheap enough to try side by side without much financial risk.
